About us

Alpha Group Holding Ltd

Established in 1998, Alpha specializes in harnessing the power of fungi and natural herbs to create functional health products. Through our self-developed low-temperature, low-pressure extraction technology, we meticulously extract the active ingredients and essence from nature’s finest resources. Our commitment to ongoing research ensures that we continually bring the benefits of nature to people, delivering products that are natural, pollutant-free, and highly effective. By combining innovative technology with the wisdom of nature, we provide a path to health and well-being that is as pure and potent as nature intended.

Where it all started

Yihuai Gao, our founder, began his journey in fungi research at Landcare Research, a Crown Research Institute. There, he discovered and proved the powerful health benefits of polysaccharides extracted from Reishi mushrooms, including immune support and regulation of blood pressure and cholesterol. His groundbreaking work laid the foundation for Alpha’s commitment to harnessing nature’s power for human wellness.

Meet Our Research Partners

Alpha-Massey Natural Nutraceutical Research Centre

The Alpha-Massey Natural Nutraceutical Research Centre, established by Alpha and Massey University, specializes in researching and extracting bioactive components from New Zealand’s natural plants and fungi. Currently, we are collaborating to demonstrate how these components can benefit human health, enhancing Massey University’s expertise in natural nutrition and boosting New Zealand’s global reputation in nutraceuticals.

Riddet Institute

Established in 2003, the Riddet Institute at Massey University is a key strategic food research center, recognized as a Centre of Research Excellence (CoRE) by the New Zealand Government in 2007. The institute specializes in food materials science, innovative food processing, human nutrition, and gastrointestinal biology. Professor Yihuai Gao is honored as an honorary fellow of the institute.

Callaghan Innovation

Callaghan Innovation is New Zealand’s innovation agency, providing research and development expertise to help businesses grow. We collaborate with Callaghan Innovation to enhance our fermentation technology, enabling us to reduce processing time and extract more active bio-components, ultimately improving the efficiency and effectiveness of our products.

Tongji Alpha Natural Medicine Research Institute

Tongji University is a prestigious institution known for its excellence and long-standing reputation. In partnership with Alpha, Tongji University co-founded the Tongji Alpha Natural Medicine Research Institute. This high-level international collaboration focuses on advancing biotechnology, particularly in the areas of traditional herbs, herbal extra, and life sciences.

New Zealand Institute of Natural Medicine Research

The New Zealand Institute of Natural Medicine, supported by leading mycologists, nutritionists, pharmacologists, botanists, biochemists, and clinical specialists, is dedicated to researching and developing natural medicines derived from medicinal fungi, natural plants, and marine life.